In its third year as major sponsor for WOMADelaide, which drew 89,500 people this year, Internode will again live-stream at least four headline acts from Internode Stage One via its Content Distribution Network.
Internode is also planning to more than double the amount of free wireless Internet coverage it provides at WOMADelaide 2014, which runs from March 7-10, allowing as many as 2000 concurrent connections.
By this time, Internode will have completed rolling out two major projects - deploying the City of Adelaide wireless network and upgrading its Adelaide Citylan network - which will effectively turn the Adelaide CBD into one enormous wireless coverage zone.
Internode founder Simon Hackett said he was again delighted to announce Internode's continued support for WOMADelaide. "WOMADelaide is a simply wonderful festival that brings together music, art, cultures and people from all around the world - just like the Internet," he said.
As a core part of its sponsorship, Internode will live-stream, in High Definition, at least four headline shows from 'Internode Stage One' via its national Content Delivery Network (CDN): This will allow music-lovers who can't attend WOMADelaide to view and listen to these shows for free over their broadband service.
As well as providing on-the-ground technical skills and equipment to enable the live-streaming process, Internode will negotiate a full-rights clearance with all artists involved.
Simon Hackett said this was a "win-win" for everyone concerned. "It provides exposure for the artists and creates brilliant content online, both during and after the event, through the Internode CDN," he said.
WOMADelaide marketing manager Nicola Prime welcomed Internode's continued sponsorship. "Internode is a wonderful partner which makes the event more audience-friendly with free WiFi coverage and more accessible to music-lovers who can't attend by live-streaming performances," she said.
WOMADelaide - 'the world's festival' - is a highlight of the Adelaide entertainment calendar, and part of the global cycle of WOMAD (World of Music Arts and Dance) events held around the world each year.
Picture: Simon Hackett with a performer from Compagnie L'Elephant Vert - ‘Man’s Best Friend’ - a performance troupe from France that comprised three men kept on a tight leash – literally – by their mistress. At WOMADelaide 2013, they were out for a walk in Botanic Park, but treated no better than dogs. So they looked for gratification by disturbing other people as much as they could. Their cheeky antics provoked questions about how humans relate to each other.